Yaspa joins EGBA as newest associate member
Brussels / London, 16 July 2025 – The European Gaming and Betting Association (EGBA) and Yaspa, an award-winning fintech, are pleased to announce Yaspa has joined the association as its newest associate member. The partnership reinforces both Yaspa and EGBA's commitment to promoting secure, efficient, and innovative payment solutions within Europe's online gambling sector.
As the representative body for Europe's leading online gambling companies, EGBA promotes innovation in all areas of the sector, including payments. As an associate member of EGBA, Yaspa will contribute its expertise in open banking payments and customer verification to support EGBA's mission of promoting high industry standards and help shape the association's knowledge and approach to the evolving payments landscape.
Yaspa’s platform connects identity and money using open banking technology and AI to deliver Intelligent Payments: real-time bank payments (Pay by Bank) combined with verified customer insights. Created specifically to address the challenge of safer gambling, Yaspa’s Intelligent Payments enable operators to identify vulnerable players, stop bonus abuse, and manage affordability checks and lifetime value in a seamless, real-time process. Players benefit from a quick and easy payment process, while operators can tailor risk and lifecycle management to each individual profile, in real time.
Commenting on the membership, Yaspa’s CEO, James Neville, said, “We’re delighted to join EGBA as an associate member and to collaborate with some of the most forward-thinking companies in Europe’s online gambling sector. At Yaspa, we’re committed to driving payment innovation that enhances security, trust, and user experience for operators and their customers. We look forward to working closely with EGBA and its members to help shape the future of secure and seamless payments.”
Maarten Haijer, Secretary General of EGBA, welcomed Yaspa to the association, stating, “We are pleased to welcome Yaspa as an associate member and look forward to collaborating with their team. Their expertise in open banking payments and verification will be extremely valuable as we continue our efforts to raise industry standards and promote an online gambling environment that is safe, secure, and trusted by customers. By expanding our membership to include innovative fintech companies like Yaspa, we aim to better unite the broader industry's voice and encourage technological solutions across all aspects of the sector.”
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About Yaspa
Yaspa is an award-winning fintech that delivers personal intelligence through instant payments. Founded in 2017 by a former Worldpay CTO, Yaspa blends open banking and AI to provide Intelligent Payments: real-time bank payments (Pay by Bank) combined with verified customer insights, as well as a full suite of payment and account verification services. Yaspa operates across the UK and Europe, is regulated by the UK’s Financial Conduct Authority, and is backed by leading investors including Discerning Capital, Fin Capital, SGH Capital & Metavallon VC. For more information, please visit: www.yaspa.com.
About EGBA
The European Gaming and Betting Association (EGBA) is the Brussels-based trade association representing the leading online gambling operators established, licensed, and regulated within the EU. EGBA collaborates with national and EU authorities and other stakeholders to foster a well-regulated online gambling market that ensures high consumer protection standards while acknowledging internet realities and evolving consumer preferences. As part of its commitment to safer gambling, EGBA organises and coordinates the annual European Safer Gambling Week, bringing together industry stakeholders to promote safe and sustainable play. EGBA members adhere to the highest regulatory standards, collectively holding 321 online gambling licences—each licence with its own rigorous compliance requirements—and serving over 30 million customers across 21 European countries. Together, they represent approximately 30% of Europe’s 2024 online gambling gross gaming revenue.
Contact:
Yaspa
James McMath
Press relations
Email: james.mcmath@pressboxpr.co.uk
EGBA
Barry Magee
Director of Communications
Email: barry.magee@egba.eu
